In 2010, the Supreme Court passed the Citizen United bill, which has changed the nature of American elections. Citizen United opened doors for billionaires and other people with special interests to spend unlimited amounts in campaigns making the electioneering process unaccountable. End Citizen United was established in March 2015 and registered as a super Political Action Committee that aims at overturning the disastrous Citizen United decision.
End Citizen United is committed to stop big and dark money in politics and restructure the United States’ rigged political system. The PAC has laid down strategies to help it achieve its mission. The plans include;
- Using grassroots membership to demonstrate the political power on matters concerning money in politics
- Making the issue of money in politics a national priority
- Campaigning for pro-reform candidates
End Citizen United plan was to support Democrats because they believed that Democrats have a meaningful leadership that can implement the change.
The Strategy to Reverse Citizen United
After its launch in 2015, End Citizens United developed strategies that would see it make a significant impact in the 2016 electioneering season. The political action committee plan was to funnel millions of dollars to Democratic candidates running for various competitive House and Senate positions across the country. In less than a month into its inception, the agency received over $2 million from small donors, and the goal was to have over $25 million by the 2016 campaign season.
The group was formed with a goal to pass a constitutional amendment that will reverse the Citizen United ruling made by the Supreme Court. Citizen United was enacted in 2010 and has been criticized for unleashing dirty money into the nation’s politics through the use of super PACs. Two months into its formation, the super PAC had already collected 325,000 signatures and partnered with Ready for Hillary in their quest to collect the required four million signatures required to petition the decision.
In their pursuit for the constitutional amendment, the agency had endorsed 11 Democratic candidates by August 2015, and the figures were expected to increase. The endorsement was made as a move to back candidates who were in favor of campaign finance reform. In 2016, the PAC would set up an independent expenditure arm to back their preferred candidates through television ads, polling, and direct mailers.
Although End Citizens United is planning to enact finance reforms on local and state level, overturning the 2010 Supreme Court decision remains their priority. However, overturning this ruling won’t be an easy task because it will require backing from two-thirds of the House and Senate as well as ratification from three-fourths of the states. Policy experts and senior advisors believe that having $ 25 million in ads will be a big deal and may have a positive impact on overturning the decision. Additionally, some Republicans in Congress were expected to support the motion making it easier for End Citizen United.
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